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The Travel Blogger’s Email Academy

Original price was: $149.00.Current price is: $129.00.

We all need to be better at sending email, right?

I mean, we hear it from the experts, we know it in our souls… and we still don’t send our dang newsletter on a regular basis.

If you’re a travel blogger, it’s time to stop sleeping on email, especially with Google updates left and right and the AI-pocalypse in progress.

The Travel Blogger’s Email Academy was designed specifically to help travel bloggers get an email strategy in place that works: you’ll grow a community, make sales, and get traffic. Cha-ching!

This course is delivered as a PDF with an interactive table of contents and video links throughout. The PDF is extensive but mostly comprised of transcripts – the real juice is in the videos.

Category:

Description

Here’s a layout of the course and video length within each one:

Welcome Module

  • Meet Your Course Instructor (2:43)
  • What You’ll Learn (3:40)
  • Resources for This Course (2:49)
  • How to Get Help During This Course

Module 1 – Setting an Email Strategy

  • Lesson 1 – Starting with Your Mindset (11:58)
  • Lesson 2 – Every Email Should Have a Goal (4:53)
  • Lesson 3 – Example Emails with Goals (5:26)

Module 2 – Collecting Email Subscribers

  • Lesson 1 – Signup Forms & Other Options (9:14)
    • (Optional) Lesson 1a – Embedded Form Setup (4:06)
    • (Optional) Lesson 1b – Pop-up Form Setup (3:19)
    • (Optional) Lesson 1c – Slide-in Form Setup (0:59)
    • (Optional) Lesson 1d – Top Bar Setup (2:15)
    • (Optional) Lesson 1e – Quiz Setup (1:28)
  • Lesson 2 – Signup Incentives (7:36)
  • Lesson 3 – Thank You Pages (6:38)
  • Lesson 4 – Testing Your Email Signup Strategy (7:56)
  • BONUS – Example Email Signups & Real Numbers (5:08)
  • BONUS – PDF Checklist for Signup Form Setup

Module 3 – Serving Your Subscribers from Day 1

  • Intro (1:02)
  • Lesson 1 – Tags, Segments & Groups (10:26)
  • Lesson 2 – Welcome Series (6:11)
    • Lesson 2a – Information-Based Welcome Series (4:09)
    • Lesson 2b – Sales-Based Welcome Series (3:27)
  • BONUS – Example Information-Based Welcome Series (7:54)
  • BONUS – Example Product-Based Welcome Series (7:02)
  • Lesson 3 – Trip-Based Emails (6:35)

Module 4 – Creating a Community of Subscribers

  • Intro (1:45)
  • Lesson 1 – Recurring Newsletter (10:15)
  • Lesson 2 – Destination-Based Emails (5:03)
  • Lesson 3 – Cleaning Your Email List (8:19)
  • BONUS – My Ongoing Email Strategy (7:26)

Module 5 – Selling to Your List

  • Intro (2:02)
  • Lesson 1 – Affiliate Marketing via Email (10:22)
  • Lesson 2 – Selling Your Own Products/Services (6:32)
  • Lesson 3 – Black Friday & Other Special Email Sales Opportunities (5:56)
  • BONUS – Example Black Friday Email Sequence (8:19)

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