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Great Plains Travel Guide 1 Year Report
[CASE STUDY]I'll be the first to admit it: I went a little crazy last year (2021) starting new sites. After launching London On My Mind in January, I quickly unleashed a flurry of keyword research and came up with several other site ideas; one of those was Great Plains Travel Guide, the second site I launched in 2021...
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10 Test-Worthy Ways to Collect Emails & Grow Your List
There's a lot of buzz about email marketing and why you should be doing it – but as I've discovered, email is probably the most neglected part of every website owner or blogger's business. Literally, it's the thing that everyone says "I know I should be doing it but I just don't know what to do/how to do it." If you feel the same, you're not alone...
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Jordan Traveler 9 Month Report
[CASE STUDY]The sun rises above the mountains as I dig my toes into the sand. The scent of camel wafts over me in the hot air. I sip my mint tea and am grateful to be present in this place. Sounds good, right? That's Jordan – the destination I chose to focus on for (yet another) one of my 2021 niche sites: Jordan Traveler...
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London On My Mind 1 Year Report
[CASE STUDY]Over the course of the past few years, I think it's an understatement to say how unpredictable it has been to run a travel site – especially a new, niche travel site. That's why I'll admit I'm a little surprised that the first of my 'on-a-whim' sites in 2021 – London On My Mind – has done so well that it's become one of my top priorities in 2022...
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Discover Sausalito 2 Year Report
[CASE STUDY]Most people are surprised to learn about the third niche site I started; it's not a fun project like Follow the Butterflies or a fast-growing site like London On My Mind. Instead, it's a small local niche site I started for the destination I called home at the beginning of the new decade: Sausalito, California...
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Eat Like Bourdain 6 Month Report
[CASE STUDY]Sometimes, you start a project simply because you're passionate about it. Such was the case with a site I started in June, focused on all of the places that Anthony Bourdain ate in his many journeys around the world. A combination of travel blog and food blog, Eat Like Bourdain has been a fun way to revisit the catalog of Bourdain's television work – and discover new places I want to visit and eat too...
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Great Plains Travel Guide 9 Month Report
[CASE STUDY]Time flies when you're having fun – and when you're busy! And to say it's been a busy three months for my portfolio of sites is an understatement. After returning from Alaska in late September, I entered my most productive time of the year, and also worked on doing a sweeping set of updates for old content on some of my older sites. But you're not here to hear about those sites, right?...
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3 Steps for Choosing Keywords on Niche Sites
Gone are the days when you could start a blog about a topic like "food" or "travel" and expect it to rank well in Google within the first few years – if ever. The internet has been flooded with independent publishers and bloggers, and Google has gotten way better at figuring out who knows their stuff – and who's full of it...
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6 Important Factors in Your On-Page SEO Strategy
The most important and biggest part of SEO is what’s called On-Site or On-Page SEO. On-Site SEO is when you optimize elements on a page (such as a blog article, your homepage, or a landing page) or within your website to try and improve your rankings and earn more organic traffic. It’s a huge term as the vast majority of SEO work is “on-site” work...
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Jordan Traveler 6 Month Report
[CASE STUDY]The sun rises above the mountains as I dig my toes into the sand. The scent of camel wafts over me in the hot air. I sip my mint tea and am grateful to be present in this place. Sounds good, right? That's Jordan – the destination I chose to focus on for (yet another) one of my 2021 niche sites: Jordan Traveler...
